

Digital Storytelling
More of This Campaign
Picture yourself on a tropical beach, or at a party with your closest friends, or maybe sitting outside on a summer afternoon with a good book... Wouldn't you want "More of This"? Of course you would! This was the mindset behind a Facebook ad and email campaign for a Financial Advisor. The message is simple but effective, "let us help you with your finances so that you can spend time doing more of the things you love."
From initial brainstorm to design to execution, I managed the entire process from start to finish. Not only did it garner over $10M worth of leads for the client, but it also boosted their reputation as a fun-loving relateable business.
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Photoshop
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Facebook Marketing
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Act-On
Client /
Lone Beacon
Role /
Marketing Strategist
Year /
2017




